Corona, California (March 22, 2018) – Bushwacker, a major Lund International products brand will title the Pace Truck at all Lucas Oil Off Road Racing Series (LOORRS) and Lucas Oil Regional Off Road Series races in 2018, renaming the vehicle as the Bushwacker Pace Truck. Lund International is a world leader in the design, manufacture and distribution of automobile aftermarket accessories.
Three other Lund International brands - AMP Research, AVS and LUND will also be participating in the sponsorship, which includes live and delayed television coverage on CBS Sports Network, MAVTV Network and Lucas Oil Racing TV. Additional exposure includes links to key websites including: www.lucasoiloffroad.com and www.lucasoilregional.com plus social media, banners, signage and a Vendor's Row display on-site at all events.
"This is our second year sponsoring LOORRS and the LOORRS regional off-road racing series," said Vice President of Brands Jason Gauci. "The results have been excellent, giving us major TV and on-site exposure to off-road fans who form a growing segment of our marketplace."
"The Bushwacker Pace Truck is the most visible vehicle on the track," said Alex Striler, Team Lucas, Director of Sales and Marketing. "It leads the race cars around the track prior to each heat and main event, and sets the pace of the start. The Bushwacker Pace Truck is an integral part of our event."
The first appearance of the Bushwacker branded Pace Truck in 2018 will be for the 4 Wheel Parts Duel in the Desert presented by Rockstar Energy April 14 at Wild Horse Pass Motorsports Park in Chandler, Arizona.
To learn more about Lund International and its family of products visit the website at www.lundinternational.com.